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Golf | Apparel | Footwear
September 2015

New in golf

apparel and footwear

No matter the playing conditions, suppliers’ latest golf clothing and footwear will help your customers hit the perfect stroke. YAMKELA MKEBE reports on what retailers can expect to see in the ranges

G olf brands have gone to great lengths to ensure that the end user is comfortable and enjoys wearing their clothing and footwear. This is achieved through the use of technology, special materials and even strategic cuts.

The latest golf clothing ranges have been designed to benefit the golfer. Be it added comfort, protection from the elements or designs to allow maximum manoeuvrability, your customers will enjoy the added features.

Cobra Puma Golf

The TitanTour and Yarn Dye polo golf shirts, new from Cobra Puma Golf, are designed to accommodate the wearer’s movement and to keep him feeling fresh and looking good all day long.

The cutlines on the TitanTour polo golf shirt offer an unlimited range of motion throughout the player’s swing and allow for easy and flexible movement, while the moisture wicking yarn helps keep the player dry. “For a sport that requires a lot of standing still, golf also requires a ton of flexibility. That’s why we engineered this polo with Titan Tour construction,” says Nicholas Garner of Cobra Puma Golf SA.

The shirt is made of 56% Polyester, 39% Polyester Coolmax and 5% Spandex. For extra comfort on warm days, stretch coolCELL fabric is used on the back panel for ventilation and the shirt also features UV Protection of UPF 40+.

The Yarn Dye stripe polo golf shirt allows the wearer to “transition to the fun side of the game,” says Garner. The shirt features CLEANSPORT NXT fabric that keeps a player feeling and looking good the entire play. It’s lightweight and breathable, with a soft and natural feel.

The shirt is made from 92% Polyester and 8% Spandex, features side openings and UV protection, and has a self-fabric collar. The shirt also features the stretch dyCELL moisture-wicking fabric.

Hi-Tec

Hi-Tec offers performance lifestyle range that will work on a golf course, up the mountain to a braai, says Joanne Esterhuizen of the local office.

Their performance-driven softshells and waterproof jackets will keep your customers warm and comfortable, she says. “Ewart and Satomi are great softshell options and the Dron and Lady Moon waterproof jackets will keep them dry.”

The ladies Satomi comes in a trendy light charcoal with purple zip heads. It has a sneaky zipped back pocket to stash your gloves, a chest pocket for storage, and also features a stretch draw hem to ensure it fits snugly.

The waterproof breathable lamination fabric, which resists moisture, has a silky feel.

The men’s Dron is a best-seller in the range. It is ultra-light and compact as it fits into its own foldable pocket, which can easily be stored in a golf bag. It has a zipped chest pocket and single hand draw string for a flexible fit. “The TECPROOF 500 fabric technology will ensure your customers’ swing is kept as bright as the sun during those rainy golf days!”

PING

The new golf clothing range from PING, locally distributed by Opal Sports, has been designed to protect the serious golfer against the elements.

The new line “offers the highest specification fabrics, combined with the craftsmanship and unrivalled innovation associated with the PING brand,” says Doug Vilas of Opal Sports.

The technical golf apparel collection features the new Sensor performance fabric technologies (Sensor Cool, Sensor Warm and Sensor Dry), set to be preferred by serious golfers keen on combining protection against the elements, but maintaining a clean and refined style on and off the course. “The Sensor platform maximises playability, whatever the conditions,” says Vilas. "From base layer to outerwear, the on course performance needs of the serious golfer are met.”

Sensor Warm technology embodies a thermal layer created to trap warm air and maintain a preferable body temperature.

The layer also functions as barrier to resist wind chill and the subsequent affect it can have on a swing. Sensor warm garments are created to reduce weight and therefore distraction through the use of breathable and stretch fabrics. These qualities also allows the garments to work with the body to respond to the demands of a round.

The Sensor Cool category uses a number of different technical moisture management fabrics and a new addition to this is the COOLMAX ALL SEASON fabric technology, which complements the body’s natural thermoregulation capabilities through Channel and Hollow Fibre technology, “offering the perfect solution for the varying conditions experienced during a golf round,” he adds. The fibres with a channelled surface to move moisture away from the player’s body and keeps a player cool and dry in warm playing conditions. Fibres with a hollow core offer insulation for added comfort on colder days.

Within the Sensor Dry category, PING has partnered with Pertex, a brand whose performance fabric technology heritage and dedication to innovation and excellence has resulted in partnerships with the most prestigious brands in the outdoor industry, he says.

Sensor Dry technology provides better, long-lasting waterproof and wind resistant protection from all elements. The garments that uses the technology are air permeable and therefore highly breathable. The outerwear is specifically cut in lightweight and noiseless fabrics to eradicate distractions that are normal associated with weather protective gear. The fabrics applied hold stretch qualities intended to move with a body through the golf swing.

The Eye logo, featured in the new collection, draws its inspiration from the iconic Eye 2 iron, which enjoyed success in the mid-1980s, explains Vilas. The range features a subtle branding, illustrating each garment’s improved qualities.

This is reflected through clean colours, innovative fabrication and a tailored fit. The “Eye Mark” plays part in connecting the apparel brand to PING’s innovative, hardware heritage and will be used as a signature in future brand and product direction.

“Following the acquisition of PING Collection Europe just under two years ago, PING apparel is now designed and manufactured exclusively under PING’s direction," says Vilas.

TaylorMade-adidas

The ClimaChill Heather Solid polo shirt from TaylorMade-adidas, worn by professional golfer Jason Day, is designed for comfort. “The comfort of our garments, with the added benefit of our cooling technology ClimaChill gives us a market leader in the golf apparel industry,” says Sandra Krige of TaylorMade-adidas & Ashworth.

ClimaChill is a fabric designed to keep athletes cool and comfortable during and after play. Its fibres are woven with small, aluminium silver dots that help to pull heat away from the player’s body as well as provide a cool, refreshing touch to the skin. ClimaChill is strategically created to offer cooling and breathability in the areas where athletes need it the most. Its microfibre construction allows for moisture to pass through almost as soon as it forms.

The 100% polyester shirt features Puremotion stretch.

For extra comfort, the design includes a stretch woven collar and cuff inset with additional buttons for the hidden button-down collar.

Footwear

Golf footwear now features brand new technologies that have been introduced for the first time.

Adidas

Adidas’ Boost technology is now also available in their latest golf shoes, the Adipower Boost and Adipower Sport Boost.

The Boost technology, that consumers know from adidas’ running footwear, is designed to deliver increased energy return, responsiveness and unparalleled comfort.

Not only will the wearer feel comfortable, he can rest assured that his feet won’t get wet. The shoes each come with a two year waterproof warranty.

The Adipower Boost collection is available in clear grey/white/collegiate navy colourways and the Adipower Sport Boost in clear grey/black.

Ashworth

The Leucadia Tour and Cardiff ADC 2 shoes from Ashworth are exceptionally comfortable.

Leucadia Tour features the brand’s highly regarded, soft leather for a better look and feel. Additionally, the EVA heel insert and KHP foam on the insole work together to provide better cushioning and all day comfort. “The OrthoLite EVA sockliner offers remarkable cushioning with a rich, elegant appearance,” says Krige.

Its 7-cleat outsole features Pulsar PINS cleat, durable rubber and classic profile. The shoe also offers a leather welt construction with superior craftsmanship.

The Cardiff ADC 2 shoe features a rich, soft tumbled leather upper. The shoe also features an OrthoLite EVA sockliner, dofter PU midsole and full-length cushioning insole for improved comfort lasting all day. “Our new comfort last offers a more generous forefoot for increased comfort," says Krige. "The versatile spikeless outsole delivers increased traction, additional cushioning and enhanced flexibility.”

Cobra Puma Golf

The TitanTour golf shoe is Cobra Puma Golf’s first golf shoe to feature the Outlast cooling technology, which is designed to keep the player’s foot cool.

“Excess heat is absorbed by the Outlast coating on TitanTour’s memory foam insole, creating a noticeable cooling effect on the foot," explains Garner. Outlast stores this excess heat away from the foot and, if the foot gets too cold, it is released back to the foot. "TitanTour with Outlast is a shoe that’s not too hot, not too cold, but just right for golf."

For added comfort and stability, the shoe features a full grain leather upper and the Shapelock memory foam insole.

Additionally, the supportive Power Vamp wraps across the forefoot and provides increased stability.

The shoe’s ultra-thin TPU frame wraps the EVA midsole ensuring lightweight strength and durability, increased flexibility and better traction. Its stealth cleat is a new low-profile cleat made with K5 for long lasting abrasion resistance.

“High-performance golf footwear without the high-performance foot sweat; it’s a simple idea. But getting there meant going to space and back,” says Garner.




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