ispo winter to feature new initiative

Additionally this initiative will enable the shows’ organisers, Messe München GmbH, to generate visitor numbers even more accurately. The new system will also reduce the possibility of visitors registering with exhibitor tickets, and therefore avoid incorrect retail statistics.

Following simple online registration of personal data, access passes for exhibitors and visitors can be ordered at the ispo website, following which a confirmation voucher will be issued by email. On presentation of the voucher at scanner locations at the trade show entrances, the tickets will be printed. Tickets will no longer be mailed out although they can still be purchased at the box office on arrival at ispo. Those who pre-purchase their access pass online can do so for just 10 Euro for a day ticket, while the same ticket will cost 40 Euro if purchased on the day of the visit. Exhibitors wishing to invite their trade customers to ispo, will now be able to do so with the help of a Visitor Voucher/ E-Visitor Voucher. The former “guest pass” is only 10 Euro and will only be charged to the exhibitor if the voucher is actually redeemed.

In addition, ispo is able to provide exhibitors with an E-Visitor Kit to help promote their attendance at the show to their retail contacts. This easy to email information includes a range of visitor information, show highlights, Munich guides and advice on travel alternatives. Exhibitors will also receive considerable discounts when planning their booth personnel in advance: the cost for a full event pass for each additional staff member not already included in the booth price (depending on booth size) is 35 Euro if purchased online, or 60 Euro per person, if purchased at the event. To offer exhibitors an attractive option for a day at the show, the day ticket for exhibitors has been re-activated and is obtainable online for a charge of 15 Euro.

For more information, visit www.ispo.com